Struggling to build high-quality backlinks that boost your search rankings?
You’re not the only one, as 41% of SEO experts consider link building the most challenging aspect of SEO.
But fret not! In this listicle, we’re showcasing the best link-building tools that will help you strengthen your backlink profile, improve your search rankings, and gain authority in your niche.
So, let’s dive in and explore these fantastic tools to supercharge your SEO strategy!
Top 100 Link-Building Tools
|Rank||Website||Pricing page||Contact page||Description|
|1||moz.com||https://email@example.com||https://moz.com/about/contact||https://www.linkedin.com/company/moz/||https://twitter.com/moz||https://www.instagram.com/moz_hq/||https://www.facebook.com/moz/||Backed by the largest community of SEOs on the planet, Moz builds tools that make SEO, inbound marketing, link building, and content marketing easy. Start your free 30-day trial today!|
|2||semrush.com||https://firstname.lastname@example.org||https://www.semrush.com/company/contacts/||https://www.linkedin.com/company/semrush/||https://twitter.com/semrush||https://www.instagram.com/semrush/||https://www.facebook.com/semrush/||Turn the algorithm into a friend. Make your business visible online with 55+ tools for SEO, PPC, content, social media, competitive research, and more.|
|3||ahrefs.com||https://email@example.com||https://www.linkedin.com/company/ahrefs/||https://twitter.com/ahrefs||https://www.instagram.com/ahrefs/||https://www.facebook.com/ahrefs/||You don't have to be an SEO pro to rank higher and get more traffic. Join Ahrefs – we're a powerful but easy to learn SEO toolset with a passionate community.|
|4||buzzsumo.com||https://firstname.lastname@example.org||https://buzzsumo.com/contact/||https://www.linkedin.com/company/buzzsumo/||https://twitter.com/buzzsumo/||https://www.facebook.com/buzzsumo/||BuzzSumo powers the strategies of 500k+ marketers, with content marketing data on 8b articles, 42m websites, 300t engagements, 500k journalists & 492m questions.|
|5||seopolarity.com||https://seopolarity.com/contact||https://twitter.com/||https://www.facebook.com/||Looking for FREE SEO tools to help improve your website's ranking? Check out our selection of the best FREE online SEO tools, from article rewriting , plagiarism checking, backlink generator to image and color tools!|
|email@example.com||https://serpstat.com/support/||Serpstat — SEO management platform. Smart and powerful tool for ✓ Backlinks Analysis ✓ Rank Tracking ✓ Keyword Research ✓ Competitor Analysis ✓ Site Audit.|
|firstname.lastname@example.org||BuzzStream is web-based software that helps the world’s best marketers promote their products, services and content to build links, buzz, and brands.|
|9||cognitiveseo.com||https://email@example.com||https://twitter.com/cognitiveseo||https://www.facebook.com/cognitiveseo/||The cognitiveSEO tool provides a unique analysis process that delivers Unparalleled Backlink Analysis, Content Audit and Rank Tracking for Every Site.|
The ranking of the link-building tools is determined by considering several factors, including the number of citations and user reviews they have received.
Most Used Link-Building Software
Moz is an industry-leading link-building tool that helps you uncover and analyze valuable backlinks to bolster your website’s search engine rankings. Key benefits include:
- Link Explorer: Investigate your backlink profile and uncover high-quality linking opportunities.
- Competitor analysis: Analyze competitors’ backlink strategies to outperform them in your niche.
- Spam score: Assess the risk of backlinks to avoid penalties and maintain a healthy backlink profile.
- Custom reports: Create visually appealing, tailored reports for informed decision-making and client communication.
Semrush is a feature-rich link-building tool that provides valuable insights and strategies to boost your website’s search engine rankings. Key benefits include:
- Backlink analysis: Examine your backlink profile and identify high-quality linking opportunities.
- Competitor insights: Uncover your rivals’ backlink strategies to stay ahead and outperform them.
- Link-building tool: Discover and prioritize relevant prospects to streamline outreach efforts.
- Toxic link monitoring: Keep your backlink profile clean by detecting and disavowing harmful links.
Ahrefs is a powerful link-building tool that provides deep insights and strategies to enhance your website’s backlink profile and search engine rankings. Key benefits include:
- Extensive backlink database: Access a massive backlink index to analyze your or competitors’ profiles.
- Competitor analysis: Uncover your rivals’ backlink strategies and learn from their successes.
- Broken link building: Discover broken links and turn them into link-building opportunities.
- Custom reports: Generate visually appealing, tailored reports to share with clients and stakeholders for informed decision-making.
BuzzSumo is a versatile link-building tool that combines content discovery and analysis with influencer outreach to boost your website’s search engine rankings. Key benefits include:
- Content analysis: Identify high-performing content in your niche for inspiration and link-building opportunities.
- Influencer identification: Discover influential figures in your industry for potential collaborations and backlinks.
- Competitor insights: Analyze competitors’ content and backlink strategies to stay ahead and outperform them.
- Social media monitoring: Leverage data to uncover trends and connect with potential link partners.
SeoPolarity is a focused link-building tool that helps you enhance your website’s backlink profile and search engine rankings with targeted strategies. Key benefits include:
- Backlink analysis: Investigate your backlink profile and uncover high-quality linking opportunities.
- Competitor insights: Analyze your rivals’ backlink strategies and learn from their success to stay ahead.
- Guest post prospecting: Discover guest post opportunities to create valuable content and gain authoritative backlinks.
- Customizable reports: Generate visually appealing, tailored reports for informed decision-making and effective client communication.
There you have it – the ultimate list of the best link-building tools to bolster your SEO efforts!
With these powerful tools, you can create high-quality backlinks, improve search engine rankings, and outshine competitors.
It’s time to embrace a winning link-building strategy and propel your website to new heights.
Choose the right tool for your needs and build valuable backlinks that boost your online presence and authority!
Link-building tools are software applications that help you identify, acquire, and manage high-quality backlinks for your website. They are essential for SEO because backlinks are a major ranking factor for search engines. A strong backlink profile can improve your website’s authority, visibility, and organic traffic.
Some of the most popular and effective link-building tools include Ahrefs, Moz Link Explorer, Semrush, Majestic, BuzzStream, and NinjaOutreach.
While some link-building tools offer free trials or limited features in their free plans, most of the best link-building tools require a subscription. However, free tools like Ubersuggest and the Google Disavow Tool can provide basic backlink data and help with specific aspects of link building.
Link-building tools provide various features to help you acquire high-quality backlinks, such as competitor backlink analysis, prospecting tools to identify relevant websites, outreach management tools to streamline your communication, and tracking features to monitor your backlink profile.
When choosing a link-building tool, consider factors like your budget, the size of your website, the level of expertise required to use the tool, the depth and accuracy of the data provided, and the specific features offered that align with your link-building goals.
Using multiple link-building tools can provide a more comprehensive view of your backlink profile and help you identify a broader range of potential backlink opportunities. Combining data from different tools can lead to more informed link-building strategies.
Regularly reviewing and updating your backlink profile is essential to maintain your website’s authority and search engine rankings. Monitoring your backlink profile at least once a month is recommended to identify and address any issues, such as lost or toxic backlinks.
Based on the data provided by link-building tools, you can identify high-quality backlink opportunities and develop outreach strategies to acquire them. These tools can also help you analyze your competitor’s backlink profiles, allowing you to discover new sources for backlinks and improve your overall link-building strategy.
Many link-building tools offer features that help you identify toxic backlinks, which are low-quality or spammy links that can negatively impact your website’s search engine rankings. Once identified, you can use tools like the Google Disavow Tool to request the removal of these harmful links.
Yes, link-building tools can benefit businesses of all sizes, including small businesses and startups. Although many of the best link-building tools require a subscription, options are available for different budgets. Some free tools can provide basic backlink data and support specific link-building tasks.