Best E-Commerce Platforms To Build an Online Store [2023]

Many companies see selecting an e-commerce platform as the basis of their business. And… it is 100% correct! It’s not difficult to build an e-commerce website, but your business will suffer fast if you start with a bad platform.

To assist you in selecting the ideal e-commerce platform for your company, we’ve compiled this list of the best platforms available today.

Top E-Commerce Platforms

8 Key Features of an E-Commerce Platform

The following features can help you pick a winning e-commerce platform:

1. E-commerce platforms should provide a single, cloud-based platform for all aspects of the business, including eCommerce, accounting, point-of-sale systems (POSs), inventory and order management (IOM), marketing, customer care, finance, and merchandising functions.
2. Good e-commerce platforms should be able to provide customers with consistent experiences, targeted marketing, and high-quality customer support. Customers should be able to see all of their interactions and transactions in one place, regardless of the channel they use.
3. Create the most straightforward approach for customers to buy and return things with intelligent order management. Maximize profits by centralizing order management. Your firm’s supply chain units and channels should have the same perspective of their inventory.
4. Provide exceptional customer experiences. If you want to make your shop stand out and live up to customer expectations, use a platform that offers responsive, helpful, customized, and rewarding mobile and in-store customer experiences.
5. Fully support numerous business types, channels, regions, currencies, and languages on the same platform.
6. It’s essential to seek platforms that allow you to produce content on new or current websites and contact forms. Creating and posting content on your business should be a breeze. If you don’t have a lot of supporting information for your store, it will suffer significantly in search engine results.
7. “PCI compliance” or “eCommerce SSL certificates may give you a headache if you’re a first-time online business owner. However, you won’t have long to wait before you’re comfortable with them. Secure your store’s data and that of your customers by using a platform that comes with an SSL certificate and is PCI compliant.
8. Your platform supplier must have a team of experts ready to answer your questions whenever you need them. Email, live chat, tickets, and direct phone calls are all common ways to get help from a company. You can then contact your platform provider if you have any issues with your chosen platform.

What To Consider When Choosing an E-Commerce Platform?

What to consider when choosing an e-commerce platform? It’s never simple to choose an e-commerce platform. If you’re considering your alternatives, keep these four things in mind:

1. Budget

Many organizations mistake merely budgeting for certain platform activities without considering the hidden expenses of sustaining or supplying e-commerce choices. An e-commerce platform requires an initial investment, and the costs may rise as your market share grows. This includes everything from web design to platform development and integration to creating customized apps.

2. Targets

A key goal of e-commerce platforms is to reach your target audience where they are online and generate revenue. A platform that makes it simple to promote to your consumers via the channels they prefer is what you’re looking for. The importance of omnichannel delivery cannot be overstated.

3. Scalability

How well-suited is the platform you’ve selected for your company’s growth? If your company is small now, one choice may be more cost-effective, while the other allows for growth in the future. You should steer clear of an e-commerce platform that can’t grow with your business!

4. Customer service

Choose a SaaS or headless e-commerce platform that offers reliable customer service and maintenance choices. For emergencies, you want to make sure your company gets the help it needs as soon as possible. In the end, both customers and employees will benefit from your efforts. Choose a reliable, well-known, and proven service provider.

Wrap Up

E-commerce platforms have a wide range of options for functionality and pricing. Regardless of the opportunity, you take while developing your website, keep the following considerations in mind at all times:

• You need a platform that can keep your website up-to-date and manageable.
• Pick a reliable web host.
• Easy-to-use and secure payment processors and shopping carts.
• Helpful for customer support and the overall user experience.
• Protect your website and its users’ personal information

Be careful while building your website’s foundation, especially for the first setup.