4 Tools to Manage Your SaaS YouTube Channel
YouTube is a popular platform for bloggers, influencers, and business owners from SaaS and B2B companies.
YouTube has more than 2 billion monthly active users, so it’s no wonder it’s a powerful marketing tool for businesses looking to increase traffic and revenue.
It takes much more than just coming up with a subject and uploading a video to run a successful YouTube channel. If you want to grow your audience and keep your current ones engaged in your content, you’ll need to dedicate time and effort to marketing and maintaining your YouTube channel’s followers.
Here are some of the top tools to help you better manage your YouTube channel and boost your YouTube marketing results.
Check out the full list of YouTube channel management tools
Top YouTube channel management tools
YouTube Studio is the official YouTube channel growth and management tool that enables managing users’ YouTube channels on the move faster and easier. It offers easy-to-use analytics that gives users information on how their videos and channels are performing. It is a powerful tool that helps users manage the comments on their videos by allowing moderation and bulk replies. Thanks to its capabilities, it enables to build plus update video details, including descriptions, titles, personalized thumbnail images, and monetization options.
2.
TubeBuddy is a Youtube channel growth & management service that includes tools for uploading and promoting YouTube videos. It provides an access to a centralized dashboard that they can use to modify descriptions and titles, reply to comments in bulk, detect comments from new subscribers, and produce embed codes for adding playlists. TubeBuddy includes health report functionalities, video SEO tools to monitor your company’s online presence, locate keywords based on Google trends, make video tags, and run A/B tests to see which titles, descriptions, or tags perform best.
Pricing: Free/ Paid
Pricing page: https://www.tubebuddy.com/pricing/
3.
vidIQ is a web-based Youtube channel growth & management application that assists content creators and marketers in monitoring, analyzing, and optimizing their YouTube videos. The platform offers users to get insights on many parameters, such as views, likes, shares, and subscribers. Additionally, vidIQ presents insight on the keywords linked to a particular video and its performance in comparison to other YouTube videos. This is a useful tool that also provides SEO capabilities and tools for managing comments, finding influencers, and conducting competitive analyses against other channels.
Pricing: Free/Paid
Pricing page: https://vidiq.com/plans/
4.
Social Blade is a social media analytics platform that assists organizations in finding new influencers as well as tracking the ranking and engagement of posts across multiple social media networks. It includes a dashboard that allows professionals to get an overview of user account metrics, estimations for the future, revenue, subscriber counts in real-time, and comparable channels. Through Social Blade, businesses have access to the list of names of high-performing YouTube channels, and they can even filter the channels with specific settings.
Pricing: Free/Paid
Pricing page: https://socialblade.com/products/subscription
Wrap up
Youtube ranks right behind Google as the second most popular search engine. Your brand should have a channel on Youtube as it offers marketers a wide range of opportunities, from attracting visitors to increasing conversions and sales. However, as with any social media, creating and maintaining a successful channel demands significant time and resources. In addition, it is your responsibility to reply quickly to customer service issues, bad reviews, or complaints, no matter what they are.
Recommended reading: Video marketing hacks that you can use to make a splash.
Things to know about YouTube channel management tools
From bite-sized commercials to attract customers to how-tos and tutorials to behind-the-scenes looks at your company culture, YouTube has you covered:
- Founder histories or office culture videos
- Explainer videos that explain your company’s product or service
- Produce Demos and new feature announcements
- Onboarding videos
- Webinars and talks from company events
- Customer testimonials and case studies
- Ads YouTube campaigns
- Expert roundup
- Produce engaging video content like explainer videos or product demos
- Build your SaaS channel with attention
- Post video regularly and organize your content
- Engage with other accounts in your niche, follow accounts and leave comments
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